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The Business Bookshelf


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  • Could you turn your dreams into reality.jpg
    Nov 1 2016 5 min read

    Could you turn your dreams into reality?

    Many of us have enjoyable hobbies that fit around our full-time and part-time jobs, but…

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  • The DIY guide to SME video marketing.jpg
    Oct 7 2016 10 min read

    The DIY guide to SME video marketing: Part 1 - The video that's right for your business

    The video that’s right for your business ‘Video marketing’ is currently one of the most prominent…

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  • The DIY guide to SME video marketing.jpg
    Oct 6 2016 15 min read

    The DIY guide to SME video marketing: Part 2 - Budget video equipment

    Budget video equipment  The camera  This is the number one most essential piece of equipment for a…

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  • The DIY guide to SME video marketing.jpg
    Oct 5 2016 10 min read

    The DIY guide to SME video marketing: Part 3 - Pre-production

    Pre-production  In the first part of this guide, we went through the process of deciding what…

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  • The DIY guide to SME video marketing.jpg
    Oct 4 2016 10 min read

    The DIY guide to SME video marketing: Part 4 - Filming video on a low budget

    You’ve decided to produce your own video marketing campaign, you’ve decided which type of video…

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  • The DIY guide to SME video marketing.jpg
    Oct 3 2016 15 min read

    The DIY guide to SME video marketing: Part 5 - Post-production and editing

    Now comes the final stage of your video journey, post production. This is where you combine…

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  • How to keep learning when youre your own boss.jpg
    Sep 27 2016 10 min read

    How to keep learning when you're your own boss - 5 tips

    “Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning…

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  • 5 tips for creating killer copywriting.jpg
    Sep 20 2016 15 min read

    5 tips for creating killer copywriting

    Here are 5 tips to keep in mind when writing marketing copy. Use them next…

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  • Social media for your business.jpg
    Sep 6 2016 10 min read

    Social media for small businesses

    If you are a small business owner, chances are you have been told time and…

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