Socially enterprising since 1983

About this event

Who is this Webinar for?

This webinar is designed for business owners and marketing professionals with an active organic presence on Facebook and/or Instagram. You may not have run ads for your business yet, or you have boosted posts, but you want to feel more confident and need to understand the basics to run successful ads.

Overview

With 3 billion people using Facebook globally, Facebook ads are the perfect tool to reach your audience, increase brand awareness and generate leads. In this webinar, we’ll focus on the fundamentals of Facebook and Instagram advertising, and you’ll walk away with the understanding and basic skills to create ads for your business.

During this webinar, your host Sarah Pascaru will go over:

  • The benefits of using Facebook and Instagram ads
  • How campaigns are set up in ads manager
  • What campaign objectives to use
  • Understanding audience targeting options
  • How to create successful adverts
  • Best practices

Your host

Sarah Pascaru is a social media strategist and runs consultancy Social Jooce. She has an MBA and a diploma in social media marketing and was trained by one of the leading Facebook advertising experts.

She works with businesses to support them in reaching new audiences and growing their social media presence with the right strategies to maximise growth and profitability. Sarah is also a social media mentor and a visiting lecturer at the University of Hertfordshire and is a digital marketing trainer with social enterprise WYK Digital and the Prince’s Trust.

- Website: www.socialjooce.com

- LinkedIn: www.linkedin.com/in/sarah-pascaru & www.linkedin.com/company/socialjooce

- Instagram: www.instagram.com/socialjooce

Please note: The webinar may be recorded, however, having your Camera and microphone on is optional.

Data Collecting:

Information collected here will be processed by Wenta and shared with our programme partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government for programme data reporting purposes only. Data that is collected here will be used to provide further business advice and support information to you. Please visit Wenta’s Privacy Policy for more information.If you do not wish for your data to be used for marketing purposes such as the Wenta Mailing List, please ensure you do not select the relevant box for the Mailing List ‘opt-in’.

Data Sharing:

We have data sharing arrangements in place with programme and contract partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government, who we work with to provide certain services to you. Under data sharing arrangements, certain personal information is shared for a specific purpose. The local authority or organisation receiving the information must only use that information to carry out that specific purpose, and keep your data safe and secure. Please visit Wenta’s Privacy Policy for more information.
Getting Started with Facebook and Instagram Advertising: Webinar.
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